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you are here: > Canonum De Ius Positivum
> Article 207
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VI. Argument |
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| 6.4 Rhetoric | ||
| Article 207–Pathos | ||
| Canon 2701 | ||
| Pathos is the third of six (6) Methods influencing the type of Rhetoric and its delivery. It defines the qualities of audience empathy and emotional connection between a speaker and their intended audience. The word originates from the Ancient Greek πάθος (pathos) meaning “suffering”. | ||
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| Canon 2702 | ||
| Pathos is the third of three "intrinsic" methods and qualities of a speaker in using Rhetoric as it considered inherent and inseparable with the perceived identity of the speaker. | ||
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| Canon 2703 | ||
| Pathos is a key method of influence through Rhetoric as audiences prefer to hear from people with whom they empathize as having emotional integrity. Therefore, the more authentically emotionally engaged a speaker is perceived, potentially the more influential. | ||
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